Axis Bank Renewed Push on Payments / Credit Cards Business

Axis Bank has been undergoing a structural shift for sometime. It got a shot in the arm with HDFC Group veteran Amitabh Choudhary joining as the CEO of the Bank. Within retail, there has been a gradual increase in the share of high yielding retail products like credit cards and personal loans. Payments business plays […]

Indian Retail Loan Accounts Hit 100 Mn – CIBIL

A recently report by CIBIL provides keen insights into the current state of the consumer loan growth business. Given their access to all market participants (banks and NBFCs). We see this product as well as their ‘MSME pulse’ as one of the most important reports to understand these businesses. Key takeaways from the recently published […]

Top Credit Questions: How Many Credit Cards is Too Many?

As we all know there are many credit card options available in the market which offers great benefits and card offers. It is really hard to turn down the opportunity when an executive calls with a fresh credit card option with great offers and benefits and you also think how hard can it be? To […]

Evolution of Cashless Society in India

As experience suggests, it is quite possible to live without cash. However, it is restricted currently to urban markets while in rural India, there has not been much progress to make the transition easier. One of the biggest learning experiments is the discounting methodology adopted by various companies as a tool to change payment behavior […]

Adoption of Mobile Money in Cashless India

The Indian Internet ecosystem had its challenges in 2016, parts of fintech has seen continued strong momentum. The number and value of transactions through mobile wallets have been growing at over 30% and 100%, respectively, and the mobile banking transactions, in volume and value, have grown at over 150% and 250%, respectively (for the period […]

Why Consumers Spend More in Cashless Transactions ?

Academic research indicates that digital mediums (credit/debit cards, digital wallets, etc.,) do not have cash outflow vividness, and hence reduce the pain of payment during a transaction in comparison to cash. As pain of payment reduces, spending propensity increases. Also, when using these mediums, people are more likely to underestimate or forget the amount spent […]